Choosing the right baby formula

At MyTots™, we know that starting your formula journey can feel overwhelming. With so many brands, ingredients, and marketing claims, it’s easy to wonder where to begin. Our mission is to make this process clear, evidence-based, and reassuring for every parent.

What all infant formulas have in common

Essential Nutrition: Even the most basic formulas provide all the nutrients your baby needs for the first months of life, within regulated levels.

Regulatory Standards: Every infant formula sold in Australia must meet extensive nutritional composition standards to support your baby’s healthy growth and development.

How formulas differ

Optional Nutrients: Some formulas include extra ingredients—such as DHA (docosahexaenoic acid), prebiotic HMOs (human milk oligosaccharides), or other nutrients that may be naturally found in breastmilk. These are only added if there’s scientific evidence for their safety and benefit.

Ingredient Sources: While all formulas must meet requirements for protein, carbohydrate, and fat, the sources can vary:

Protein: Cow (recommended), goat, sheep, soy, pea, rice, hydrolysed cows milk & amino acids.

Carbohydrate: Lactose (preferred), maltodextrin, starch or glucose syrup

Fat: Blends of vegetable oils is standard, sometimes with added beneficial fats like DHA.  

Nutrient Levels: Most nutrients are regulated within a safe range, so comparing their levels is generally not necessary. The main exception is total protein—Australian guidelines recommend choosing a formula with a lower protein content (ideally closer to 1.3g per 100mL), as this may support healthier growth.

Regulatory Updates: As research advances, so do the rules. For example, nutrients like choline, taurine, and L-carnitine, which were once optional, are becoming mandatory in all formulas for babies aged 0–6 months. Right now, the regulations are in a transition phase, so you may notice that some formulas still meet the older standards, while others already follow the updated requirements.

Where should you start?

Start Simple: For most families, a basic, widely available infant formula is a great place to begin. It’s affordable, easy to find, and backed by decades of research.

Premium Options: If you’re interested in formulas with added nutrients, there are many premium choices. Just remember, these can be more expensive, so it’s worth comparing prices and ingredients to find what fits your family’s needs and budget.

Making your choice

Budget-Friendly: Rest assured, basic infant formulas are thoroughly researched and provide complete nutrition.

Explore Premium: If you want to learn about the science behind optional nutrients or compare different formulas, MyTots™ offers in-depth guides to help you make an informed decision.